Greenme Nordic Oy reduces plastic waste in its products while also advocating against overconsumption through its own channels. Their goal is to support sustainable living and minimize environmental impact.

Climate action in a nutshell
  • Greenme Nordic is dedicated to reducing plastic use by offering durable, reusable alternatives like stainless steel bottles and wooden toys.
  • They aim to promote conscious consumption by educating consumers on the harmful effects of plastic and advocating for long-term, sustainable solutions.
  • Sustainability is prioritized in all aspects of their business, from using recyclable packaging materials and eco-friendly tape to warehouse locations and logistics.

1. Briefly describe your climate action

Henkilökuvassa Sergei Kuznetsov ja Ksenia Magda (Picture: Greenme Nordic Oy )
Founders of Greenme Nordic Sergei Kuznetsov and Ksenia Magda tell about their climate action.
Image: Greenme Nordic Oy

Our mission is to reduce plastic use in households and raise awareness of its harmful effects on both human health and the environment. We offer an innovative product designed for lifetime use, helping consumers minimize plastic waste. 

Beyond the product itself, we actively share researched information on plastic pollution and sustainable alternatives through our website and social media channels. By providing news, articles, and practical tips, we empower people to make informed choices that support long-lasting, eco-friendly solutions. In addition to promoting conscious consumption, every aspect of our operations is designed to minimize waste and promote responsible consumption.

2. How does your action reduce carbon dioxide emissions?

Our actions reduce carbon dioxide emissions by minimizing plastic production, waste, and transportation impacts. By promoting durable, reusable alternatives like stainless steel bottles and wooden toys, we lower the demand for single-use plastics, cutting emissions from manufacturing and disposal.

We also avoid free shipping, free returns, and promotional discounts to discourage unnecessary purchases, helping reduce the environmental impact of overconsumption.

3. Why do you take climate action, and why did you join the effort for a carbon-neutral Turku? 

We take climate action because sustainability is at the core of Greenme Nordic’s mission. As a family-run business, we are committed to promoting responsible consumption by offering durable, eco-friendly alternatives to plastic. Our stainless steel bottles and wooden toys are designed for a lifetime of use, reducing waste and the need for frequent replacements.

By advocating for sustainable choices and distributing products that meet high environmental standards, we contribute to reducing plastic consumption and promoting long-term, eco-conscious habits in our community and beyond.

4. What potential does your industry have to reduce carbon emissions, and by what means? 

Our industry has significant potential to reduce carbon emissions by shifting away from single-use plastics and promoting durable, reusable alternatives. By offering long-lasting products like stainless steel bottles and wooden toys, we lower emissions from plastic production, transportation, and waste management.

Beyond products, we integrate sustainability into all aspects of our business—using recyclable packaging, avoiding air freight, and optimizing warehouse locations to reduce transportation emissions. Additionally, we drive consumer awareness and responsible purchasing habits, encouraging long-term behavioral shifts that amplify sustainability efforts across industries and supply chains.

5. What message would you like to send to other actors?

A world with less plastic is possible — starting with the choices we make today. Every small step matters: one person choosing a reusable bottle, one family reducing plastic waste, one community embracing sustainability. These actions create a ripple effect, driving real change.

For us, this is not just a business – it’s our mission. In Turku, a city committed to climate action, we see a powerful opportunity to lead by example. By embracing durable, reusable alternatives, we can reduce plastic waste locally and inspire others globally.

Let’s make Turku a model for sustainable living—and together, let’s bring this change to the world!

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